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Our mission is to offer you designer cycling products at revolutionary prices, from the right place.
OUR PURPOSE: MAKE THE WORLD A BETTER PLACE
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10 Reasons
WHAT MAKES
DIFFERENT
& BETTER
01
AUTHENTIC & REAL
Silverback does not advertise or pay for endorsements. Instead, we use that money to make the product great.
02
GERMAN BRAND
Based in Stuttgart, with a Modern state of the art Brand & experience Center. A Company with a culture of constant improvements.
03
DESIGN & PATENT AWARDS
Silverback has been recognized with many Global awards for our Difference by Design and the experience it creates for a user.
04
RIGHT PRODUCT. RIGHT PRICE. RIGHT QUALITY.
Our main focus is to offer Innovation Affordable and Accessible to all. We Offer more for less.
05
INDUSTRY EXPERIENCE
As family Business, the Operating Founder & leadership team been pioneering in the bicycle industry for well over 40 years.
06
GLOBAL BRAND
The Silverback brand is well loved and sold in over 49 countries worldwide. We continue to grow & inspire with innovative creations.
07
SUSTAINABILITY
Our ambition is to improve the social and environmental impact of our products through our Planet Earth Initiative.
08
PASSION & PURPOSE
The Focus is on you the customer. We listen. We don’t try convince you to pay more, but our goal is to be the brand for the people. Totally inclusive & Accessible - not elitist.
09
LESS IS MORE
The more choices means more confusion. Our commerce channel Speedlab focuses on Essentials and best in class product.
10
GLOBAL DIVERSIFIED TEAM
Young, Expert, Professional & Dynamic. Our team follows our philosophy that life is an adventure. A beautiful Ride.
© 2025 Silverback. Powered by Innovation in Stuttgart, Germany. | Impressum | Cookie Policy | All Rights Reserved.
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