BEST IN CLASS
The BIC Metric or “Best In Class Metric” is how we develop the best possible bike. We believe in delivering the best price/specification/quality ratio in the industry. BIC means that Silverback customers get the most desirable technology at an affordable price. These metrics include: frame design, weight, bike finish & aesthetics and specifications all at the right price. These decisions are based in the science of design, and careful calculations leads us. Bike for bike, model for model, to offer the best value proposition than any other brand in the world.
EXPLORE YOUR SILVERBACK
WHAT MAKES US DIFFERENT
BEST IN CLASS
The BIC Metric or "Best In Class Metric" is how we develop the best possible bike. We believe in delivering the best price/specification/quality ratio in the industry.
STUTTGART CITY OF INNOVATION
With our Global Operations Centre in Stuttgart, Germany; we are at the forefront of experiencing global trends. We are driving innovation to stay ahead.
BRAND FOR THE PEOPLE
Everything we do, we do it for the people. We strive to offer the right bikes at the right price, continuously evolving, continuously innovating.
TECH THAT DEFINES US
Our innovative designs such as our BUSRT, IDS, ESS technologies have allowed us to create award winning products placing us on the same playing field as all the other top bicycle brands in the world.
To build your one-of-a-kind exclusive dream bike is as easy as one two
three. You can do this from the comfort of your own home, or come in for a one-on-
one consultation for the best possible experience.
- One: Choose your frame from one of our top end Bikes
- Two: Pick and choose parts to suit your specific needs
- Three: Place your order.
Your bike can be shipped globally or collected in-store at Speedlab in Stuttgart.
Simple. Personal. Fast. Affordable. Minimalistic.